These window displays were part of Facebook’s “Good Ideas Deserve To Be Found” campaign, which highlighted how Facebook ad platforms and tools help small businesses reach larger audiences. The design of each window resembled a diorama of a “Main Street” that featured a city and ten local businesses. For each business, we designed a small storefront to uniquely showcase its brand and products or services. Passersby could shop products instantly via a QR code integrated in their storefront and interact with the display through gesture-activated motion, lighting, and sound elements.